There are many reasons local retailers and online sellers are moving to mobile apps and away from email to reach their shoppers. Push messaging has 12X the open rates of emails.
Download our PDF report with great ideas for push notifications.
TIP: Don’t “over-push”. Sending too many push notifications can result in people not paying attention to your messages or turning push messaging from your app off completely. In some cases people get annoyed by too many pushes and delete the app from their phones.